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Advertising

Crawford Group Sotheby's International Realty has developed a reputation for innovative and impactful marketing. Presented to the local markets in print and increasingly shifting our focus to the world's market place - The Internet. Local advertising publications:

National and International Advertising

Sotheby's International Realty devotes some $2 million in print advertising in some of the world's most upscale publications. These rich images consistently receive premium placements. They advertise both the Sotheby's International Realty network and the web site Sothebysrealty.com. The national ad campaign currently includes:

Internet

Welcome to the world's new global marketplace where statistics increasingly show that the vast majority of buyers and sellers begin their search. Just having a web site is no longer enough. Crawford Group Sotheby's International Realty employs the latest techniques and technologies to continually ensure our site (and in-turn, your home) will be among the first in a search of real estate for Chicago's Western Suburbs.

Potential buyers can search the following sites to find you property.

www.CrawfordGroupSIR.com
www.SothebysRealty.com
www.Realtor.com
www.ChicagoTribune.com
www.Homescape.com
www.Suntimes.com
www.WallStreetJournal.com
www.RealEstateJournal.com
www.trulia.com
www.yahoo.com
base.google.com
www.GreatHomesandDestinations.com (New York Times)
www.NYTimes.com/RealEstate
www.iht.com (International Herald Tribune)
www.FrontDoor.com
www.OpenHouse.com (Open Houses Only)
www.RealEstate.com (Coming in 2008)

CrawfordGoupSIR.com

Easy to navigate and informative. The majority of our users are interested in property searches. We make it fast & easy - the way today's internet savvy consumers like it. Check us out you'll see what we mean.

Internet and LeadRouter

In addition to the broad exposure our listings have on the Internet sites Crawford Group Sotheby's International Realty participates in the LeadRouter program. A program that turns Internet leads into real time connections. The instant a potential buyer inquires about a Crawford Group Sotheby's International Realty property it is sent to an agent for follow-up. Here's how it works, buyers click on "Request More Information" and one of our agents' cell phones will ring with in 15 seconds. It's amazing and it helps sell homes.

E-Gallery

Each of our listings appears in our office on a large plasma screen. Additionally, high-end residences appear on screens in every Sotheby's International Realty office throughout the world plus the Sotheby's Auction House in Chicago, to New York and London.

Multiple Listing Service

This premier Internet site serves as the information center for the real estate community. Detailed information concerning your property can be accessed by realtors both locally and nationally. CrawfordGroupSIR.com offers its users full access to the MLS

Property Brochure

Crawford Group Sotheby's International Realty produces a handsome "take-away brochure" with pertinent and detailed information concerning your property, its location and includes multiple high resolution images. Online "green" brochures are also available - these cyber-brochures means all the information, photos and disclosures are available to buyers and their agents 24/7

Yard Signs

"Good looking, classy and handsome" are just a few of the terms used to describe our Sotheby's blue yard signs. In a competitive market there's no point being a "secret" listing. So the placement of one of our "sign's" tells the buying public "something special" is being offered by Crawford Group Sotheby's International Realty.